蜜桃传媒

Complete your  online with our reduced pricing options. See below for more details.

Corporate citizenship professionals are on the front lines of company interactions with a wide array of stakeholders鈥攃ommunity leaders, nonprofit partners, employees, the media, and more. Stakeholders often have differing or even conflicting points of view. This course will provide tools to use in prioritizing stakeholder relationships, identifying material issues, and engaging stakeholders to collect valuable feedback that can help you to maximize business and social value. Prioritizing stakeholder relationships helps identify what issues are: A) most important, and B)鈥攚hich your company is best positioned to address with its unique resources. This multi-phase process鈥攌nown as a materiality assessment鈥攈elps you to focus on the areas of greatest significance to your company and society whether you are identifying the boundaries of your environmental, social, and governance (ESG) report, creating a corporate citizenship strategy, or evaluating a current program. A materiality matrix, the result of this process, provides a succinct and informative picture of how your company prioritizes ESG issues.

In this course, you will learn:

• How to assess and prioritize stakeholders by their levels of influence, urgency, and legitimacy.
• How to track issues and stakeholders as they evolve.
• Which tactics鈥攕uch as monitoring, surveys, interviews, and focus groups鈥攁re appropriate for each stakeholder group.
• How to develop a materiality matrix for your industry sector and your company.
• How to apply the materiality assessment process to your company to identify corporate citizenship priorities.

COURSE STRUCTURE

Start and finish on your schedule: Courses take 15-17 hours, including video content and exercises.

This course is for:

Corporate citizenship professionals developing or refreshing their company鈥檚 CSR strategy; corporate citizenship professionals developing a comprehensive stakeholder engagement strategy or plan for a GRI report; corporate citizenship professionals developing a community engagement strategy or plan for a new region; and other professionals engaging with external stakeholders in the design, development, and evaluation of programs. This course is appropriate also for professionals at any level seeking to better understand and apply the concept of materiality to the programs they manage.

Professional credentials earned:

5 units will be applied to a Certificate in Corporate Citizenship Practice. This is an elective course for a Certificate in Corporate Citizenship Practice.

Tuition

• Member: $2130.00
• Non-Member: $2900.00

This pricing model excludes our , , , and  courses. If you would like to take these courses as part of the multi-course option, please contact us at ccc@bc.edu.

OUR EXECUTIVE EDUCATION GOAL

All executive education courses with the Boston College Center for Corporate Citizenship are taught by CSR experts from a variety of backgrounds, informed by over 30 years of constantly updated research, trends, and insights. Now, with online courses, you can gain the same corporate citizenship knowledge and tools on your own, without leaving your office.

As in all of our executive education programs, our goal is to help you know more so that you can use the assets of your business to do more and achieve more with your corporate citizenship programs鈥攁ccelerating the business value you create for your company and the social value you create for us all.